Rule of thumb:


Tim, pls find time to read Great ideas!

Tuesday, November 07, 2006

7-11-2006 讀報

9:01 PM

續談M型社會 2006-11-04, 置業家居, 030, 樓市寬頻.com, 區達明 ←Joyce, here you go!
風險基金的中國投資 2006-11-07, 蘋果日報, B10, 財經要聞, 案內人隨筆, 尹思哲
給港大同學的公開信 2006-11-07, 明報, B11, 論壇, 學聯學運, 蔡子強

An idea a day:

3. Develop an auto-vending mechine for newspapers / magazines in HK.
  1. Due to the high wage of labour, auto-machines can lower the cost for selling.
  2. In this way local newspsper is more competitive to free newspapers.

Comments:

Thanks.
Moreover. There are newspaper vending machines somewhere in Central. Actually, they print out copies on customers' choice / payment.
Oh...原來我係咁out...

The machine print out the whole pile of newspaper or just a few pages?

If customer can choose specific columns to print, it can greatly customize the format of newspaper in HK.

You can select the columns from different newspapers that you are interested, then go to print you own pile of articles everyday to form a tailor made newspaper.

Just like the concept of RSS / orangedays in print!
It is quite revolutionary if the above concept come into reality.

Newspapers make $$ by advertisment. The amount Press agency earn is proportional to the circulation, the circulation is a function of a whole bundle of things, basically, the skills/reputation/influence of the writers.

The costomized newspaper's ads should be in bundle with the articles. Highly syndicated writer earn more adveristment will be the result.

Driven by $$, writer will go for freelance, in stead of joining a press, as they knows the exactly the number of syndication, and Syndication = $$.

This add burden to press agency to maintain the tie. Press may need another revenue model in order to be profitable.
I remember I read an article in HKET last year ( maybe ) about this press-and-print model. They have obtained authorizations from significant newspapers worldwide, located in major business cities, for whole pile of course. If my memory is correct, it is available in HK, Beijing and Shanghai.
Concerning freelance writers, I think it might be more flexible for them to run pay-and-read blogger site, in web 2.0 age.
Book vending machines have also come out. I forgot if it's located in MTR of Central or Admaralty. But the books are limited to some best-sellers or romance novels.

Apple Daily prevents syndication by giving the star writer several times more than their current fee but requiring them to write exclusively for Apple Daily.
Yes, book vending machine exist, The next little thing has an article for that.

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